Yes, English Major, You Can Get Your MBA and Excel in the Program

Yes, English Major, You Can Get Your MBA and Excel in the Program

“Dear English Major, You can get your master’s in business administration, and, honestly, it will benefit you in more ways than you know. You already have the skills to excel in the program, just trust your gut.” Those are the words I was wishing to hear when I started exploring the idea of getting my ... Read More
 
Real Young Women on the Job: Elizabeth Correnti

Real Young Women on the Job: Elizabeth Correnti

Elizabeth manages internal communications at LogMeIn, a Boston-based software company, where she’s excited to think creatively every day about the best ways to communicate and engage with employees across the company. In this role, Elizabeth draws from prior experience in public relations, social media, events and journalism – and is a proud alumna of Northeastern ... Read More
 
3 Lessons in Moving from College to Career

3 Lessons in Moving from College to Career

Transitioning from a full-time student to a full-fledge working professional is no easy feat. While the first year out of college can be an exciting time, it also comes with its fair share of anxiety and uncertainty – grappling with the stress of job-hunting (if you haven’t already snagged a job), learning to manage your finances (on a ... Read More
 
From the Archives: How to Build Your Social Media Brand

From the Archives: How to Build Your Social Media Brand

If Kim Kardashian can build her social media brand, so can you! ​​ You can’t throw an iPad these days without hitting a blog post or a webinar that talks about the importance of social media. But often times, that’s all they actually say: “a social media presence is as importance as a website to your personal brand.” End of insights. While that ... Read More
 
Real Young Women on the Job: Emily Catalano

Real Young Women on the Job: Emily Catalano

Emily Catalano is equally passionate about food, fashion, and great storytelling. (Pomeranians would also be on that list, but things sound better grouped in 3). She is most proud to be a part of the digital commerce team at Converse where she manages global digital content and experience. Originally from New Jersey, she is a ... Read More
 
Riding the Next Marketing Wave: Video Content

Riding the Next Marketing Wave: Video Content

In today’s social world, you have a second to capture your consumers’ attention.  Twitter feeds are updating by the second; blink and you miss something.  Your consumers may not even have the opportunity to see your content thanks to Facebook and Instagram’s algorithms that keep the most engaged content at the top of the feed, ... Read More
 
Real Young Women on the Job: Jessica Webb

Real Young Women on the Job: Jessica Webb

Jessica Webb is a Massachusetts native through and through. She went to college at BU (go Terriers) then worked at the Apple store teaching workshops. A passionate traveler, she moved to Brazil for a year to teach English before eventually coming back to Boston. Jessica now works at Trello doing content marketing and working closely with their sales team. Previously ... Read More
 

A Message to the Young Women in Digital Community

"I know we have still not shattered that highest and hardest glass ceiling, but someday someone will – and hopefully sooner than we might think right now." – Hillary Clinton As savvy, smart and motivated young women in marketing, we WILL shed that glass ceiling, and complete the legacy that Hilary started for us.  Thank ... Read More